We Create Smartmouths®

Core Ideas

Subscribe to Core Ideas: eMailAlertsEmail Alerts
Get Core Ideas via: homepageHomepage mobileMobile rssRSS facebookFacebook twitterTwitter linkedinLinkedIn

Blog Feed Post


The best presentations are like great movies.

They have a logical beginning that draws you in, a plot that keeps you engaged, actors and actions, and some drama.

When you structure any talk or presentation, think like Steven Spielberg.

Even if you are presenting a business update or technical presentation you can still create some drama or tension.  The economy or a competitor or the deadline your team faces can be the source of drama; they can even be the bad guys or villains.

Set up a problem you need to solve and you have instant tension. And the team that meets this challenge are instant heroes.

Presentations are great opportunities to let your creative juices flow. Tap into your inner Steven Spielberg or Martin Scorsese and engage your listeners.  Your audiences will thank you!

Read the original blog entry...

More Stories By Core Ideas

Loraine Antrim is co-founder of Core Ideas Communication, a communications consulting agency focused on presentation development and media training for C-suite executives. Core Ideas enables executives to package and communicate relevant and compelling messages in their presentations and interviews. Loraine's expertise is killing butterflies. You know, butterflies: the feeling in your stomach before you have to present or speak in public. Loraine works with executives to create a powerful story, memorable messages and an authentic delivery style. Confidence kicks in, and butterflies scatter. Nice work killing butterflies! You can contact Loraine at: manager at coreideas.com