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PRESENTATIONS ARE...MULTISENSORY

We have more than one sense. So why do presenters only tap into one?

Most speakers rely almost exclusively on the sense of hearing. If you are using slides, you are adding a visual element. But think about novel ways to expand how your audience's other senses can work for you.

How about having your audience use their tactile sense? Get them to feel something. It's not impossible.

For example, if you are speaking about innovative technology, audience members  could take out their driver's license, hold it, look at it. Now make the point that in a not too distant future, you might never have to use it again. Your driving information might be stored in a very very different way, on a digital device.

Even getting the audience to turn to the person next to them and shake hands is a way to bring the tactile sense into your presentation.

Get creative. Think of novel ways to engage more than the ear. Seeing, hearing, touching are all possibilities. Now the sense of smell and taste, well, that's pushing it a bit!

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Loraine Antrim is co-founder of Core Ideas Communication, a communications consulting agency focused on presentation development and media training for C-suite executives. Core Ideas enables executives to package and communicate relevant and compelling messages in their presentations and interviews. Loraine's expertise is killing butterflies. You know, butterflies: the feeling in your stomach before you have to present or speak in public. Loraine works with executives to create a powerful story, memorable messages and an authentic delivery style. Confidence kicks in, and butterflies scatter. Nice work killing butterflies! You can contact Loraine at: manager at coreideas.com