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Every time you speak in public, you are putting your personal brand on the line. This is especially true when you deliver a presentation using PowerPoint.

Those slides become a reflection of how you think...how you see the world...how you organize. In essence, they mirror your personality.

So, what message about YOU are your slides giving? 

Think about the worst decks you've seen: lots of text, so much blah, blah, blah; or childish clip art lifted from Microsoft; or charts and graphs that need two engineers to explain.

Now think about the best decks ever:  very well-thought out messages, easy to read and understand; or slides with minimal clutter, just a word or phrase to concentrate on; or graphics that grab your attention and have a sophistication and aesthetic. If you think about it, there is no contest here.

Next presentation, think about the image you want to project and be sure your slides are helping, not hurting your public speaking brand.

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Loraine Antrim is co-founder of Core Ideas Communication, a communications consulting agency focused on presentation development and media training for C-suite executives. Core Ideas enables executives to package and communicate relevant and compelling messages in their presentations and interviews. Loraine's expertise is killing butterflies. You know, butterflies: the feeling in your stomach before you have to present or speak in public. Loraine works with executives to create a powerful story, memorable messages and an authentic delivery style. Confidence kicks in, and butterflies scatter. Nice work killing butterflies! You can contact Loraine at: manager at coreideas.com