Is the battle of the sexes heating up on the web?
Who uses Twitter more, men or women? Who uses social media more, the guys or
the gals?
How men and women use social media sites is of great interest to advertises
and companies trying to use social media as a new pathway to reach customers.
Knowing whether men or women frequent a social media site can open up many
new avenues for marketers and companies seeking to target male or female
customers. This information can help them create or refine a social media
strategy.
But even if you're not an advertiser or marketer, determining gender usage on
social media sites is just plain interesting...fascinating, some might say.
So who wins the social media battle?
According to two recent studies, women tend to frequent social media... (more)
The late Walter Cronkite as a role model for IT managers? At first glance, we
might not see the connection between "the most trusted man in America" and
high tech management. But if we pull back the layers of how Cronkite
approached his job, there are solid day-to-day career lessons for those
working in IT.
Seven Best Practices Straight From the Desk of Uncle Walter
1. Explain things in a ... (more)
How much courage do you have? Enough to lead a global team or complete a
difficult IT initiative on time or come in under budget? Child's play.
Don't brag too much. If you can accomplish these, you're simply par for the
course.
Want to demonstrate real courage…true accomplishment? Test your mettle and
show uncommon leadership? Pull an Amelia.
"PULLING AN AMELIA"
Take fifteen hours out of you... (more)
Today, CIOs are turned on, You Tubed-in and highly social. They use
Twitter, Facebook and LinkedIn.
They blog and appear in videos and engage with their constituents via
collaborative technologies. Very hi tech but very low touch.
Advice to CIOs: Go Primitive
The question is: are we relying too much on technology to communicate our
messages and forgetting the human element? It might seem b... (more)
Have you ever taken your car in for service and heard the mechanic talk to
you about a cracked manifold? (VERY nasty, BTW). Or maybe you've gone to a
doctor who told you your symptoms indicated preliminary Pharyngitis and you
needed a broad spectrum, BID?
All you're thinking is, "This is so much blah, blah, blah...speak plain
English!" Great advice. But why don't business leaders take it?
... (more)